ImageSpan, TAKKLE & WEVA Delivering High School Sports Videos
December 04, 2007
Sausalito, CA - ImageSpan, Inc, a WEVA strategic partner and creator of CurbStream, has announced an exclusive and ongoing partnership with TAKKLE, the premier online social network for high school sports. The official announcement, released today, affirms that TAKKLE is utilizing CurbStream to capture video of top high school athletes nationwide in various sports, including football and basketball.
ImageSpan's revolutionary CurbStream IT platform automatically locates and contracts local WEVA members to fulfill weekday shooting assignments for ImageSpan’s national and regional clients.
CurbStream already has begun delivering video of top high school football athletes shot by WEVA members to accompany the Sports Illustrated-TAKKLE Top 100 Player Rankings available on TAKKLE and the Sports Illustrated Web sites.
By using CurbStream, TAKKLE is able to gather a range of highly-original video content, including field action shots and interviews with high school athletes, allowing it to generate up-to-date and localized high school sports video with viral advertising potential.
On the TAKKLE site, athletes, coaches, college recruiters and fans can see interviews with top high school players and coaches and video clips of top players in action. For example, fans can click in to see safety Rahim Moore of Dorsey High in Los Angeles, CA anticipate the quarterback’s throw as he darts, dodges and dives to provide pass coverage, or watch as offensive tackle Michael Brewster of Edgewater High in Orlando, FL sends opponents literally running for cover.
The new ImageSpan/TAKKLE partnership, states Iain Scholnick CEO of ImageSpan, makes it easier than ever for TAKKLE "to constantly update and enrich the SI-TAKKLE Top 100 High School Football Player Rankings with action-packed videos that are both compelling and compliant."
Based on specifications provided to CurbStream by TAKKLE, WEVA members in the CurbStream system can shoot local high school sports stars during a game and then deliver video clips of the athletes in action to TAKKLE via CurbStream's easy-to-use uploading service. The content is immediately rights-cleared and licensable for use by TAKKLE and SI.com.
“ImageSpan’s CurbStream network is helping TAKKLE engage hard-to-reach young audiences by pairing the power and immediacy of video with a social network created specifically for high school athletes,” said David Birnbaum, CEO of TAKKLE. "With the explosive growth of social networking – especially among teenagers — this joint offering is certain to become a top-ranked experience for high school sports fans and a key feature on TAKKLE.com, Sports Illustrated’s SI.com, and other Web sites."
Built on LicenseStream, ImageSpan’s simple-to-use yet powerful licensing automation platform, CurbStream is the only service globally that embeds into all video content full digital content licensing information and capabilities – from usage and permissions to rights and settlement. All pieces of the process are handled automatically via the Web-based service, eliminating the time-consuming and costly paperwork, pricing hassles and middlemen typical of manually licensing, settling and tracking digital content across social and advertising networks.
Starting this month, ImageSpan will also begin capturing video of top-ranked men’s and women’s basketball players nationwide for the Top 100 Player Rankings that appear on TAKKLE.com, SI.com, and other Web sites. If you are a current WEVA member and not yet signed-up to receive weekday shooting assignments from CurbStream, go now to CurbStream and sign-up - it's free of charge.
About ImageSpan, Inc.
ImageSpan independently offers a comprehensive suite of applications and tools for use with all types of media, connecting buyers and sellers to find, buy and legally settle royalty payments in minutes, rather than months. ImageSpan is a trusted solution provider and the exclusive license automation provider to the PLUS Coalition, the global standards organization for the image licensing industries. For more information, please go to www.ImageSpan.com or call 1-415-259-4529.
About TAKKLE
TAKKLE, the premier online social network for high school sports, connects athletes, coaches, fans, friends, and recruiters for all high school athletics. On TAKKLE, high school athletes can track and compare their stats, post team schedules, scout rivals, and share videos and photos with their teammates and opponents.
TAKKLE offers advertisers and marketers the ability to strategically target a passionate, engaged audience of high school athletes and fans. TAKKLE’s investors include Wasserman Media Group LLC, Greycroft Partners LLC, IJ Smith Enterprises LLC, and Jack Schneider, Managing Director at Allen & Company, Inc. For more information visit www.TAKKLE.com.
About SI
SI is a multimedia sports brand that takes the consumer into the heart and soul of sports. The SI franchise is anchored by SPORTS ILLUSTRATED, the most respected voice in sports journalism which reaches a weekly audience of nearly 21 million adults, and SI.COM, the magazine’s 24/7 sports news website that delivers more than 150 original stories to its users each week.
The SI franchise also includes SPORTS ILLUSTRATED KIDS (sikids.com), a monthly magazine targeted to kids age 8 and up; GOLF MAGAZINE and GOLF.COM; SIONCAMPUS.COM, a Web site dedicated to college sports and the college sports lifestyle; SI PRESENTS the magazine’s specialty publishing division; as well as SI BOOKS, SI PICTURES, SI PRODUCTIONS, SI DIGITAL and SI EVENTS. Founded in 1954, SI is a division of Time Inc., the world's leading magazine publishing company and a subsidiary of Time Warner. Visit SI at www.SI.com
About Wedding & Event Videographers Association International (WEVA)
WEVA International is the world's largest professional videographers association and our industry's leading provider of education that's on the cutting-edge. WEVA is dedicated to advancing the professional interests of videographers worldwide through continuing education at events such as Wedding & Event Video Expo and WEVA's Wide World of Weddings & Events, technical support, group benefits, advocacy committees, new media, including Wedding & Event Videography Resource Guide and streaming video on WEVA-TV.
Join WEVA now to access valuable WEVA membership benefits that can help you succeed in your business, including weekday job opportunities through ImageSpan's CurbStream, plus low-cost Visa/MasterCard Merchant Status, Equipment Insurance, E&O Insurance, the new Equipment Financing Program, WEVA NEWS MINUTE videos, WEVA On-The-Air podcasts, and more. Membership also provides opportunities for professional videographer (MPV) accreditation, and system-training at WEVA EXPO our industry’s largest annual convention and trade show. For further details contact the association at 941-923-5334 or email:[email protected] |
