CEA Announces Strong DTV Product Sales
March 27, 2003
Arlington, VA - Manufacturer-to-dealer sales of digital television (DTV) products continued to beat past year performance for the month of January, according to figures released this morning by the Consumer Electronics Association (CEA.
During the first month of 2003, unit sales-to-dealers of DTV products totaled 196,113 with dollar sales totaling some $304.1 million. These figures represent an increase of 36 percent for unit sales and a 16 percent increase for dollar sales, compared to the same period in 2002. CEA defines DTV products as integrated sets and monitors displaying active vertical scanning lines of at least 480p and, in the case of integrated sets, receiving and decoding ATSC terrestrial digital transmissions.
By the close of 2002, nearly 5 million DTV products had been sold, representing an $8.6 billion market investment in the switch to digital. CEA projections forecast consumers will continue to embrace this transition during 2003 with a total investment by year's end of more than $15 billion in DTV products since introduction to the market in 1998.
For more information, visit
www.ce.org
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