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Maxell Holographic Recording Technology
November 20, 2005

Fair Lawn, NJ - Maxell Corporation and InPhase Technologies are bringing a revolutionary technology to market - holographic media. With storage capacities achieving 1.6 TeraBytes per disk and data rates as high as 120 MBPs, Maxell says that holographic technology is a true breakthrough in optical media. These features, along with a long archival life, make holographic media a compelling choice for storage and archival requirements.

The company reports that holographic data storage is superior to existing disc and hard drive technologies, and is also competitive against tape technologies in capacities and transfer rate. In addition, it offers a 50+ year media archive life and random data access. Finally, the media is expected to have the lowest cost per gigabyte of any commercial quality removable storage.

"Holographic media makes it possible for millions of pages of information and high definition images to be held on one small, relatively inexpensive disc," said Steven Pofcher, senior marketing manager at Maxell. "Imagine having a person's entire medical history, complete with MRI images, or storing a broadcast network's entire HD Library on a single disc. These are both possible with holographic technology, which has such large capacity that approximately a half million 300-page books can be stored on a single disc."

Holographic recording technology utilizes intersecting signal and reference laser beams to store data in a number of 3D hologram images capable of saving hundreds of data pages in a single location. One 5 1/4 inch-diameter optical disc can store up to 150 million pages - more than 63 times the capacity of DVD. Also, with holographic recording, a multiple of form factors, such as discs, cards, etc., and laser wavelengths (red, green, and blue) can be used.

"Combining high storage densities and fast transfer rates with durable, reliable, low cost media, Holographic technology is poised to become a compelling choice for next-generation storage and content distribution needs," said Liz Murphy, vice president of marketing for InPhase Technologies. "Unlike other technologies that record one data bit at a time, holography allows a million bits of data to be written and read in parallel with a single flash of light. This enables transfer rates significantly higher than current optical storage devices."

The first generation of holographic media is scheduled for release in September 2006.

For more information on Maxell products go to:
www.maxell-data.com

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