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WEVA NEWS MINUTE: Bogen's Chroma Key To Go!
September 29, 2005

Sarasota, FL - In addition to bringing videographers together from all parts of the globe and presenting awesome seminars and workshops, the WEVA 15th Annual Wedding & Event Video Expo, featured expanded exhibits that showcased amazing new tools and technologies that are giving videographers the ability to take their creativity to the max – faster, better, and cheaper!

Included on this year’s show floor, WEVA EXPO’s largest to date, were the low-cost and portable keying tools ChromaFlex and Ultimatte DV displayed by Bogen Imaging. WEVA NEWS MINUTE producer Bruce Himmelblau caught up with Bogen’s Wayne Schulman for a demonstration of “perfect keying” capabilities for creative on-location social event shooting. (Note the LiteRing on the camera.) Click Here! (Allow for QuickTime download.)

The ChromaFlex pop-up screen is designed to provide all the benefits of Reflecmedia's revolutionary Chromatte fabric in a portable, pop-up configuration for "chroma key to go!" Reflecmedia's Chromatte fabric is designed to work in conjunction with the LiteRing that attaches to the camera lens using a quick-release adapter ring.

The LiteRing features Light Emitting Diodes (LEDs) in a circular casing and provides all the light required to illuminate the Chromatte fabric for chroma key shots. In the past, hundreds of watts of light were needed for glitch-free keying. With LiteRing and Chromatte fabric, Reflecmedia says as little as 10 watts of light can be all that’s required.

In order to perform a live key, the subject and the background video are combined using a hardware keyer. Wanting to reduce the high cost of keyers, Reflecmedia partnered with Hollywood-famous Ultimatte last year, resulting in the announcement this spring of Ultimatte DV ($2,900), their new standalone keyer developed specifically for DV production work.

As demonstrated at WEVA EXPO 2005, Ultimatte DV has simple controls and connectivity for composite, S-video, and FireWire signals for foreground, background and composited output. A single monitor connection allows the videographer to quickly compare the input signal, the matte, and the composite output. A background frame can be pre-loaded before an event and stored in memory.

For more information visit the Reflecmedia section at Bogen Imaging

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WEVA NEWS MINUTE videos and WEVA AUDIO FILE highlights are a professional development resource and service of the Wedding & Event Videographers Association International (WEVA). The largest trade association for professional wedding and event videographers, WEVA International is dedicated to advancing the professional interests of videographers worldwide through continuing education, technical support, group benefits, advocacy committees and professional development training. For more information regarding professional videography and WEVA International activities and membership, including Wedding and Event Video Expo 2006 visit www.weva.com, or contact the association office at 941-923-5334 or email: info@weva.com

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