Panasonic, Apple Bring HD Over FireWire for Desktop and Mobile Editing
April 18, 2004
Las Vegas, NV - Panasonic and Apple today announced the world’s first implementation of IEEE 1394 FireWire with 100 Mbps DV-HD (the native video compression of Panasonic DVCPRO HD recording systems) to bring unmatched capabilities and dramatically lower price points to high definition (HD) post-production and content distribution.
Panasonic and Apple are bringing HD over FireWire capabilities to desktop and mobile editing with Panasonic’s new AJ-HD1200A, the first HD production VTR to offer a FireWire interface, and Apple’s newly-announced Final Cut Pro HD professional video editing software, enabling mass adoption of HD resolution images on the desktop, and even on PowerBooks.
With Panasonic’s new, compact AJ-HD1200A DVCPRO HD VTR, 24fps or 60fps progressive scan material shot by Panasonic’s AJ-HDC27 VariCam HD Cinema camera or 1080i studio / sports truck footage recorded by DVCPRO HD VTRs can be transferred via the VTR’s IEEE 1394 interface directly into Final Cut Pro HD without generation loss. Once transferred, the material is instantly available for real-time editing operations.
All footage maintains its camera-original quality, because the IEEE 1394 FireWire interface transfers the native DV-HD high definition files, as originally recorded on tape in the VTR or Varicam, directly to the Power Mac G4 or Power Mac G5 host computer's internal hard drive. Final Cut Pro HD users can also automatically extract 3:2 pulldown from any 24fps HD VariCam footage, saving an additional 60 percent in disk storage space, thus providing a highly-streamlined 24fps native HD ingest and editing process.
At that point, users can edit camera-original quality HD content on their desktop, utilizing a Final Cut Pro-equipped Power Mac G5; or if field operations are required, a Final Cut Pro-enabled PowerBook G4 – all without purchasing any proprietary hardware.
For more information, visit
www.apple.com
or
www.panasonic.com
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