Want More Work? Shoots Representing $5- $10 Million To Be Available at WEVA EXPO August 21-24
May 26, 2006
Sarasota, FL - Orders for thousands of weekday shooting assignments for WEVA members, representing an immediate infusion of millions of dollars to the membership nationwide, will be available for priority fulfillment to WEVA members attending WEVA EXPO 2006 August 21-24, 2006. Click Here (and turn up your speakers)!
With beta testing of ImageSpan’s new IT system now successfully completed, project "StreamLocal" is ready to release the first wave of agency and corporate orders for video shoots, which represents an initial $5-$10 million, to WEVA members around the country.
“The beta testing, as we announced earlier, involved the shooting and uploading of local and regional brand and product video into the new IT system by WEVA members. The entire test phase was a huge success! It confirmed the new "StreamLocal" system is ready for The Global Power Launch at WEVA EXPO 2006 in August,” said WEVA International's Director of Association Communications Dan Argenas.
“Over 50 shots for Nissan were uploaded into the "StreamLocal" system during the beta test," he said. "Those individual video clips were then tested further by building them into an auto-dealer demo cable spot. The quality and composition of the clips were perfect for the application the national agency needed.”
The grand opening of the new WEVA National Job Registry, available to WEVA members only, will be held at WEVA EXPO 2006. Registration will be conducted during WEVA EXPO 2006 Trade Show hours. “There is no cost to opt-in for the job assignments," said Argenas. "The weekday shoots in this initial phase will be distributed on a priority basis to members who register at WEVA EXPO 2006, where the flow of thousands of new video jobs will begin.”
At WEVA EXPO 2006, members will be able to attend IT system orientation sessions to learn how to upload their video content, and be involved with a hands-on demonstration on how to receive their job orders, shoot and complete the assignments, and receive payment for each job all online. “The ImageSpan IT system is very user-friendly. The entire "StreamLocal" process from uploading the content to receiving payment can be completed in less than 20 minutes at a computer,” Argenas said.
"With the new system now in place,” said ImageSpan CEO Iain Scholnick, “we have the unique ability to provide a flexible, local and national advertising network that addresses the need for brand-consistent and localized advertising content in a seamless and easy-to-use platform. We are very pleased to be partnering with WEVA in this new venture as we have witnessed first hand their members’ dedication to providing a professional video product.”
At this time, said Argenas, “thousands of initial jobs are already waiting in line for the Global Launch at EXPO. Agencies are ready now to begin receiving quality video from WEVA members for use in local cable TV spots, Internet advertising, video email promotions, mobile video (cell phones) and other personal video devices."
An individual shoot, such as an assignment to shoot brief exterior and interior shots of a local auto dealership, can be completed in just a few hours or less during a weekday. “No editing will be required. Job assignments will be very shot-specific so that the shots can be meta-tagged by the IT system, and then added for local identification to pre-built national advertising spots," Argenas added.
At the exciting Global Power Launch set for WEVA EXPO 2006 at spectacular Mandalay Bay, the ImageSpan - StreamLocal team will be present to welcome WEVA members to register for the shooting assignments, and to experience first-hand the future of Video Content Management technology that will deliver new weekday work that can become a profitable part of a WEVA member’s business workflow.
"This is made possible by the market penetration of broadband, and the expansion of professional video into IT, mobile, and portable video,” said Argenas. “It’s what WEVA has been predicting and our members have been anticipating. Through our association’s new strategic initiatives, WEVA is once again on the cutting-edge, leading our industry forward.”
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About ImageSpan
ImageSpan, Inc., is a worldwide automated rights management company and has the ability to embed raw content images, stills, video or audio footage with industry standard Intellectual Property metadata (Rights) to allow the automatic tracking and management of media rights in an automated, on-demand model. ImageSpan allows comprehensive network wide keyword, geographic and demographic search for content, followed by a standard licensing transaction to occur uniformly through out any content distribution network.
About WEVA International
The world's largest trade association for professional wedding & event videographers, WEVA International is dedicated to advancing the professional interests of videographers worldwide through continuing education, technical support, group benefits, advocacy committees and professional development training. Membership also includes ongoing accreditation, marketing tools, industry resources and global networking at the annual Wedding & Event Video Expo the industry’s largest convention and trade show of the year.
For more information about WEVA International membership and industry-wide events including WEVA EXPO August 21-24, 2006 at the spectacular Mandalay Bay Resort in Las Vegas, contact the association at 941-923-5334 or email: info@weva.com
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